Why does a campaign became viral in a business

There is no doubt that the modern business are able to generate huge profit for their business by creating campaigns to advertise on social medias, although social media marketing is powerful, yet not all of the businesses are able to turn it into profit.

Undoubtly, Some profitable businesses have done an incredibly good job in social currency, refers to the actual and potential resources from presence in social networks and communities, including both digital and offline. Which the customers will feel a sense of value when associating with your brand. One of the example is Supreme, this clothing company caters to the hip pop culture, through 25 years of brand development, it has became one of the biggest fashion brand. As the hip pop culture is more and more favor by the young generation nowadays. Supreme has grown rapidly. Base on research, their total equity worth 1 billion USD in 2017! Supreme is the definition of fashion and that’s the value that it has been trying to create for its cusotmers. think about this, when you are walking down the street wearing supreme hoodies or shoes. what would the people around you think?

YES! many businesses are able to scale their business to the next level by only selling ONE single product or service. But all these products or service have one common factors: The WOW factor

People will be evoked a sense of surprise and interest towards this type of product and that is known as the WOW factor. When the WOW factor is combined with WOM (words of mouth) marketing. It will become the most powerful campaign. ( WOM refers to the people who are interested in a service or product in their daily dialog. )

People will also more inclined to purcahse a product base on emotions, which is known as the passionate product. for example, electric scooters, it was a trendy product 3-4 years ago because lots of people had that interest therefore they love to spend their time on them.

A good business service or a product of it needs to be remarkable. beside it has to have the WOW factor and WOMM, many business will choose email marketing and SMS marketing. They are the most powerful tool for remarking in the E-commerce industry. This is a good way to grow your business and increase your business awareness in the audeince. It is meant to’ build to show’ formatting content in a way that lends itself nicely to the channels where you want the recipient to share is a great step in building your content to show.